7 Ways a Professional Web Designer Can Help You

Real Talk, Website Planning

So you’re still sitting on the fence about hiring a professional web designer? I know. It’s a big deal but one that I’m pleased you’re considering for many reasons.

There’s plenty of ways a web designer can help you so, let’s just get to it shall we? Here are 7 way a professional web designer can help you.

There’s plenty of ways a web designer can help you so, let’s just get to it shall we? Here are 7 way a professional web designer can help you. Time + money merely scratch the surface of the benefits.

Saves you time

If you’ve tried doing it yourself, then you’ll appreciate this one. It takes time to set up a website and if you don’t know what you’re doing to begin with, then you’ll spend quite a bit more learning how to set it up beforehand.

I had a lady contact me once who was ready to throw it all in. She had been trying to build her website for almost a year – I kid you not! She had also invested a few thousand dollars into things she thought she needed and hadn’t even created a single page yet!

Of course this is an extreme case but the point is, instead of wasting almost a year trying to build it herself, she could have hired it out to a professional and had a website up in 2-6 weeks allowing her to fulfill her dream while making some actual profit.

And then, if you succeed in building your own site, let me first praise you for your persistence and then commend you on a job well done… but is it? Even if you did get that far, there’s no guarantees that you’ve done it right.

Saves you money

Now this one relates to the story above and may not be relevant to everyone but I think it’s important to mention.

As I said, she spent a few thousand on software, plugins, memberships, graphics etc. Things she “thought” she needed. With all the money she invested in stuff she actually didn’t need, she could have hired a designer to do it all for her.

A good and trustworthy web designer will not only tell you exactly what you need and within your budget, they will also show you how to use it or set it up for you too.

Now I hate to get all math ninja on ya but seeing the numbers might help to put things into perspective for you. If you really want to see what it would cost you to in terms of time and money, then do the math.

  • How many hours per week do you spend working on your website?
  • Times that by your hourly rate.
  • Then times the answer by 16 (the maximum number of weeks it should take you to build with no prior knowledge).

Go ahead. Do it!


(Hours p/w) X (Hourly rate) = (Answer A)
(Answer A) X 16 = (Total cost of doing it yourself)

Even if you only spend 5 hours every week working on your website and your hourly rate was a modest $20, it would cost you $1600 or 80 hours of your time. I’m guessing it would cost you less in both time + money to have your website built by a professional + in just 2 weeks?

Makes it easy to use

A professional web designer spends a good amount of time ensuring that your website is easy for your visitors to use. When you’re doing it on your own, it’s easy to put your needs and wants ahead of those whom the website is actually for and more often than not, it ends up becoming confusing and frustrating for them.

A professional web designer will take the time to understand who your website is for so they can build each page and design each element to meet their needs and make it easy for them to get from one stage to the next with ease.

Having a clear, simple and effective design keeps people on your site for longer and leads to an overall better experience. One they are more likely to come back for.

First Impressions

Firstly, you ARE a pro so look like one.

Secondly, you know it’s a fact that first impressions last and a designer can help you to make a “professional” first impression. When you portray that you are a professional, people are more likely to trust you while giving you a lot more credibility which are key to getting folks to do business with you rather than having an opposing homemade website.

Communicates your message

Communicating your message takes a lot more than taking an image and slapping a few words on it in a nice font. And a website is a lot more than a whole bunch of those images placed here and there. If your message is off the mark, it becomes confusing and your visitors will simply look elsewhere.

Sure, you could find a template that looks close enough to what you want but, it takes a high level of skill to infuse that theme with your personality, style and message.

A professional designer has the skill and knowledge to effectively communicate all of that, visually.

Gives a new perspective

You know your business inside out and although it’s a good thing in hundreds of ways, it can actually be a huge problem if you’re building your website on your own.

A professional web designer comes to the party with a fresh pair of eyes but more importantly, with your website users in mind. They can help you see things in a new light and show you stuff you won’t be able to see because you’re too close. A collaboration like this ultimately leads to a much better outcome, one you probably haven’t thought about yet.

They know what works

As my story in point 1 shows, if you don’t know what you’re getting yourself into, you could end up wasting an absurd amount of dough but that’s just the beginning.

Having an in depth knowledge about how people use the internet and what they expect is an advantage you probably don’t have. It’s a designer’s job to know what works for example; which colors and visuals will work to convey your personality, style and message, and how to turn browsers into buyers.

I acknowledge that these are things that you can certainly learn to do yourself but it begs the question, “is it really something you need to learn?”

Sure, learn how to update and edit as required but coding and design? I’m sure you’ve got better things to do with your time like doing more of the work you actually love.

I hope this post has been helpful in getting you off the fence but if you’ve got more questions, go ahead and schedule a quick, obligation-free call below to get answers to any lingering questions or ask away in the comments below and we can take it from there.

Have you downloaded The Essential Website Planning Checklist yet?

I invite you to go ahead and do that now. Anyone with a little know how can build a website but few people are aware of the planning and strategy involved in building a website that actually works to meet your goals.

 

GET THE CHECKLIST!
The Website Planning Checklist

Have you downloaded The Essential Website Planning Checklist yet?

I invite you to go ahead and do that now. Anyone with a little know how can build a website but few people are aware of the planning and strategy involved in building a website that actually works to meet your goals.

 

GET THE CHECKLIST!

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