10 reasons to fall madly in love with WordPress

Website Planning, Working with WordPress

To avoid any confusion, this article is specific to WordPress.org NOT WordPress.com

If you’re on the hunt for options to build your website, you’re in the right place. However, I’m not going to give you a running list of options. I’m simply going to make you fall in love with WordPress.

Why? It’s hands-down the most powerful online business tool you’ll ever find on the internet. Am I biased? Maybe? But there’s definitely something amazing about WordPress why over 60 million people trust it to power their online homes.

WordPress is hands-down the most powerful online business tool you’ll ever find on the internet. Am I biased? Maybe. But there’s definitely something amazing about WordPress why over 60 million people trust it to power their online homes.

Reason #1 – WordPress is Open Source.

Open source means that anyone can download, install and edit the source code to suit their needs. It also means it’s free! – how cool is that? I know you must be thinking that there’s gotta be a catch or it’s gotta lack in quality or have some kind of pit fall while being free.

You’ve heard the saying, “the best things in life are free right? WordPress happens to be one of them.

Unlike other Free software, there are no premium upgrades. There are no limits to the size of your site before you are forced to upgrade. They don’t save valuable functionality for paid members and they definitely don’t show potentially harmful ads to your visitors just because it’s free. WordPress is free. Period. No gimmicks. No marketing ploys. No catch. Just straight up free.

It’s supported by many designers and developers who contribute to the WordPress landscape and you can bet there’s some kind of collaboration happening somewhere on the globe to make it more powerful than it already is.

Reason #2 – WordPress is easy to use

Get up and running fast. With anything, you can bet there will be a learning curve of some degree. I’m not going to tell you that learning to use WordPress will be any different but, it’s a lot more intuitive than other platforms available.

Once you have your site layout and design down; editing your new website is as easy as editing a word document – you know how to use a word document right?

Reason #3 – WordPress is not just for blogs anymore.

While WordPress was initially developed to be used by bloggers it’s evolved over the years into the most powerful business tool imaginable and it continues to evolve. Whatever your needs, WordPress can fill it.

Whether you just want to create a personal blog, a business website with the ability to pivot and scale with your business, a membership site to house content that only members can see or an online shop that allows customers to buy what they want when they want; WordPress can make that happen, all from within it’s central interface.

Reason #4 – WordPress is powerfully flexible

Just as you can use it for any type of website you need, it can also do everything else you need it to do.

Let’s say you need to add a portfolio to your website or a gallery to showcase your work. WordPress helps you to do that with the addition of Plugins. It’s been around for so long that there’s a plugin for almost anything you could ever want to add functionality to your website.

Reason #5 – WordPress is easy to keep secure

While many think that being Open Source creates a security risk to those that use it, that’s not the case at all.

Security threats related to your website can happen from your computer and your browser just as easily as it can through the WordPress software itself. In most cases, vulnerabilities happen when your systems are outdated, which is why it’s so important to keep all of these things updated.

WordPress is updated regularly to address any security issues. There are also third party plugins that you can use to add even more layers of security to your pride and joy. And to that end, let me assure you that WordPress is and will continue to be the safest system for your website.

Reason #6 – WordPress is wildly stunning.

As I said before, WordPress has a lot of supporters some of which are dedicated to designing gorgeous themes that you can use to make your website look professional and appealing to your visitors. If your website is visually appealing, only then will your visitors decide they want to hang around to consume your content. My current theme of choice is Divi (affiliate link). It’s simple stunning and the features are endless!

Reason #7 – WordPress gives you control.

Gone are the days of paying through your teeth to have additions made to your website. WordPress puts you back in the drivers seat allowing you to easily add, edit and maintain your site on your own.

Reason #8 – WordPress makes seo easy

It’s not just designers, developers and business owners who love WordPress though. The head of Google’s’ WebSpam team – Matt Cutts – loves it too. He says WordPress takes care of 80-90% of the mechanics of SEO (Search Engine Optimization) out of the box making it easy for Google to crawl your site.

With endorsements and numbers like that, you can’t ignore it’s brilliance.

Reason #9 – WordPress let’s you collaborate with partners.

WordPress understands that not everybody needs the same level of access to your site.

For example; Administrators have the highest level of permission to access, edit and publish any part of the website they need to. Authors and Contributors write the content that is then worked with by the Editor and then you have Subscribers who simply want to be a part of your online community.

These user roles make it easy to collaborate with many different people for many different purposes.

Reason #10 – WordPress is backed by a passionate community

Building a passionate community who love your ‘thing’ just as much as you do can be extremely hard but WordPress has succeeded in doing just that.

WordPress boasts over 600 Meetup groups in over 400 countries who gather to discuss ways to better work with the software.

There are also WordCamps which are informal gatherings that are community-organized events put together by WordPress users just like me and you. Everyone from casual users to core developers participate, share ideas, and get to know each other.

And their support forums are patrolled by volunteers who delight in answering your questions! Now if that doesn’t spell PASSIONATE I don’t know what will?

Are you ready to setup a WordPress Website for your business?

Right this way! I’ve created a walk-through video to help you quickly and effortlessly do just that. There’s also a video to show you how to set up hosting as well if you don’t already have it. You’re Welcome 🙂

I’d love to hear from you now.

How do you feel about using WordPress to build your business website? Yes? No? Still sitting on the fence? Either way, let me know in the comments below.

Have you downloaded The Essential Website Planning Checklist yet?

I invite you to go ahead and do than now. 

Discover what it really takes to build a website that actually works to meet your goals.



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